Audience Building

Discovering gold in email auto-responders

Alisa Cromer August 1, 2026

With every 10,000+ newsletter send, dozens of out-of-office replies quietly land in your inbox.

Most publishers ignore them.

Instead, you can turn them into one of your highest-quality prospect lists—automatically. This repoprt shows you how to build a Claude Code skill that extracts the right contact information from every auto-response, organizes it into a spreadsheet, and gives you a ready-to-use replacement contact list in minutes.

Includes the complete AI extraction prompt, the Claude skill, and the spreadsheet template.

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Categories: Audience Building

How he did it: Interview with James Cridland, founder of Podnews.net

James Cridland has built a $600,000+ one person media company that he runs part-time. Here’s how he does it.

Alisa Cromer January 6, 2024

White paper: Recent research on the value of print advertising

How should niche media, dominated by magazine brands, talk to advertisers about the value of print?

It’s a tricky issue. On the one hand, print sales continue to decline in the face of reduced advertiser demand. Media brokers place almost no value on profitable print advertising sales. This white paper shows all the research you need, with sources and links to use.

Alisa Cromer January 1, 2024

Niche Media Events Starter Kit

All the basics needed for a niche media to create a staff-managed event. This guide address staffing, ticket pricing, booth and sponsorship sales, with examples from the field. It also includes downloadable materials you can use and edit, including an event p&l, merchant contract, merchant packet and day-of-event checklist. Please join as a member to access this report and other practical resources to grow revenues in the resource center.

Alisa Cromer August 16, 2023

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