Case study: How we got an offshore team on board with AI
One publisher found a way to show an offshore team how they could make more money using AI, and onboard them into a new workflow that was a win for ev…
Tech Review: RocketReach’s contact finder vs Wiza
At a recent roundtable, RocketReach was described as a better way to find contacts at scale than one that NichePublisher had been using, Wiza.
So f…
Case Study: Publisher Builds 200+ Websites With Vibe Coding
Mike Gaffney, CEO of Pixelworks, sold seven magazines in 2023, but retained a portfolio of more than 1,000 domain names. He wanted to build and moneti…
Case Study: Publisher Builds AI-Powered Sales Team
As a niche publisher in the fishing and outdoor industry, Angie Thompson knew her sales reps were capable — but could go into calls better prepared …
Top take aways from AI for Publishers Exchange
Most publishers at the NichePublisher's recent AI For Publishers virtual roundtable have jumped headfirst into projects — powering sales strategies,…
Unfair advantages: 12 tactics niche B2B publishers use to compete against larger events
12 practical tactics from real publishers who create a competitive value proposition for their events in a crowded market.
Can you sell press release distribution? These companies do
Several publishers are selling press release distribution as content marketing using a DIY sales platform, behaving more like a wire service for their…
Newsletter Pricing: Some Publishers leave money on the table study shows
The single biggest opportunity we found in the 2026 Niche Newsletter Revenue Survey is simple: Many publishers underprice newsletter ads and sponsorsh…
What’s the right email market penetration for a B2B niche publisher?
What should the growth targets for B2B email market penetration actually be?
There are three ratios publishers commonly look at:
• Email subsc…
What kind of B2C publisher are you – and why it matters
Here’s the data point that got every B2C publisher’s attention around the turn of the year: Google referral traffic dropped roughly 38% YOY in November,…